CASE STUDIES

Tenant Representation
1666 Euclid
Santa Monica
J.J. Abrams/Bad Robot

ABOUT THE CLIENT

Emmy-winning writer, director and producer J.J. Abrams is the creator of many well-known television shows like Lost, Felicity and Alias, as well as blockbuster feature films such as Star Trek, Super 8 and Mission: Impossible III.

PROJECT DESCRIPTION

Secure three properties; one for purchase, and consequently two others (one for purchase, one for lease), to accommodate his company’s fast-paced growth.

PROJECT SIZE

24,000SF total

PROJECT DURATION

6 Months

PROJECT TEAM MEMBERS

Industry Partners

 

A fast-growing company with highly specialized requirementS.

The Deal

J.J. Abrams was initially interested in purchasing a single building for production headquarters, yet nothing on the market was a fit. Industry found an off-market, adaptive reuse space at 1219 Olympic (12,500SF), a former carpet cleaning business. Foreseeing Abrams' short-term growth out of the space, Industry then interrupted escrow on an adjacent property at 1666 Euclid (7,000SF), convincing the buyer to hand over the former light fixture manufacturing location to Bad Robot. A third adaptive reuse property was then leased at 1660 Euclid (5,000SF) and transformed from an autobody shop into the third wing of the company's production offices.

Insights

Abrams wanted something unconventional and beautiful, or at least a space with good bones. We tapped into our deep database of long-term relationships and, within 60 days, found the ideal off-market opportunity. Using his specifications, we began to reinterpret the space, and in the interim, gave Bad Robot temporary workspace at a nearby Industry property.